links to your own sites or with your affiliate details embedded to
ensure you get paid for all orders generated through your free
report. What you might not realise is your free report can be
just a few pages long and need not be downloadable by people who
join your list.
Let me give you a few examples of
incentives that are very easy to create, which cost nothing, and
require no writing or design skills of any kind, and which don’t
demand costly domain names and hosting space:
* You could take a few articles
provided by the vendor of your chosen affiliate product and combine
them into one text file, then add your affiliate url at various
places in the report, and finally convert it to pdf format and send
your report as an attachment each time someone joins your list.
You can do this manually or using special features in most email
software programs.
* Alternatively, you could keep
those articles separate and add your affiliate url just under the
title and again at the end of the article. Now add articles to
follow up emails sent to people who join your list. Aim for
seven or eight emails sent at two or three day intervals and expect
a good conversion rate (percentage of list members who buy your
recommended product). At the end of one email sequence, look
for another product to promote and create new emails with product
recommendations for list members who bought the first product and
others who didn’t.
* You can create your own exclusive
reports, with your name as author, using text from private label
rights products and others from the public domain. Either turn
your work into a pdf report uploaded to free hosting space or use
your basic text in follow up emails as shown earlier.
* You could write a review for the
product you are promoting and use this in your pdf file or as the
content for one or a series of follow up emails to people who join
your list. You could add those reviews to a free blog or upload
them to online article directories of which there are many
thousands. And if you don’t want to write your own reviews, you can
have them created for you inexpensively by freelance writers at
www.elance.com
Formatting Your Report
Once your report is finished you need to
hyperlink specific points throughout the text to the product you are
recommending. Using Microsoft Word you do it by left
clicking the mouse at the beginning of text you want to host your
hyperlink, then with finger depressed drag the mouse to the end of
your chosen text. Now let go of the mouse making sure the text
is still colour highlighted and then click on ‘Insert’ top of the
screen. From the drop down menu choose ‘Hyperlink’ and, where
it says ‘Address’ on the box that appears your screen, key in your
entire affiliate url from ‘http’ to the very last character provided
by your affiliate company. Using ClickBank, for example, you’d
key in something like this real life example:
http://d08e1bub5csbdv4likkbgcve79.hop.clickbank.net/
Yes, it can be complicated, and mistakes are
easy, but you can check you get it right by clicking through to the
sales page for the product, then click on the order button, and for
a ClickBank product you will see your affiliate nickname at the very
bottom of the order form.
For other affiliate programs, such as from
markethealth.com, you’ll find a statistics page specifying number of
clicks on your affiliate links as well as commissions earned.
So if you click on your own link three or four times and go straight
to your affiliate account you should see those hits recorded inside
your stats pages.
Convert Your Report to PDF
PDF format is compatible with all computer types,
even Mac, and is the very best way to ensure every new person on
your mailing list can open your report, read it, and click on one of
your affiliate links to purchase your recommended product.
I personally use Adobe Acrobat’s own product for
creating pdf files but it can be expensive for new business owners.
Thankfully there are many locations online where you can convert
your Word or other editing program file to pdf format,
without paying, including:
www.primopdf.com
www.dopdf.com
www.cutepdf.com
www.freepdfconvert.com
When your pdf file is ready you can upload it to
the Internet ready for list members to download after receiving one
of your follow up emails.
There are many places where you can store your
files online free of charge or you can pay for your own hosting
space and domain name.
If you are stuck for cash you can upload your
files to the following locations free of charge:
www.mediafire.com
www.xm.com
www.freepdfhosting.com
Promoting Your Free Reports
Now you must promote your free report which you
do by adding a sign up box or basic email address to your ‘About Me’
page (check the rules first as they do change often on eBay), or you
add sign up details to eBay.com Classified Ads. Your chosen
email distribution program will show how it’s done.
I’ve also discovered a lot of effective ways to
promote reports, including free online classified ads. which can be
very profitable. There are literally thousands of sites
offering free classified ads. most of which you can find by keying
something like ‘free + classified + ads’ into the search box at
www.google.com.
However, my favourite and most profitable way to
make money from free reports is by submitting articles to online
directories, notably www.ezinearticles.com and www.goarticles.com,
and I also make good profits by adding articles and short news
pieces to a free blog, or several free blogs, at www.blogger.com.
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